Why the patient experience is fundamental to the success of your dental business

31 May 06:00 by Richard


New blog post from our friends, Clear Vision!

Ready for a business key measurement?

According to Harvard Business School, there is one key measurement in business:

How likely are your patients to recommend others to your business, 

on a scale of 1-10?

  • if this rating is 9 or 10, you’ve got a great practice.
  • if it’s less than 9, you’re not working hard enough on your patient experience.

Dee Gerrish is sharing useful insights about the importance of patient experience.

“I continue to see dentists who maintain strong dental businesses and also grow their businesses through truly great patient experiences. Every patient visit is an opportunity to make a lasting impression. One which keeps them coming back and also encourages them to tell others about their experience.

I recommend you begin the process of enhancing your patient experience by viewing it as a ‘journey’. One which starts with a new patient contacting your business to make an enquiry.

The patient journey continues right to the end, when treatment is complete and a follow-up phone call is made to ask how they are feeling.

It’s important you work with your team to build in excellence at every point, supported by your working systems and each member of your team.”

If you’d like to discuss this approach further you can visit the website and leave your query/request or, alternatively, email Dee Gerrish at dee.gerrish@cvag.co.uk.